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Your cat’s skin and coat help keep viruses and bacteria from entering the body and prevent water and heat from leaving it. And because nutrients such as protein, fat, vitamins and minerals play crucial roles in your cat’s skin and coat health, it’s important to make sure your cat is receiving the right types and amounts. IAMS™ cat foods are designed to provide your cat with the nutrition they need to support their skin and coat health.
Without Proper Nutrition
With Proper Nutrition
Your cat’s hair coat is composed almost entirely of protein. If your cat’s diet doesn’t contain enough quality protein, her hair may fall out or become dry, weak and brittle.
But not all proteins are alike. Proteins are found in both animal- and plant-based ingredients. Animal-based proteins contain all of the essential amino acids cats need, while plant-based proteins may contain only some. Cats need the nutrients in animal-based protein sources for the best health.
Fats also can be found in both animal- and plant-based ingredients, and are incorporated into skin cells as fatty acids. Three fatty acids help maintain your cat’s skin and coat condition:
Without these fatty acids, cats may experience a dull, dry coat, hair loss and greasy skin.
To promote your cat’s skin health and elasticity, make sure to provide clean, fresh water at all times.
Most cat foods contain more than the required amount of linoleic acid, an omega-6 fatty acid. However, IAMS research shows that it is not just the amount, but the ratio of omega-6 to omega-3 fatty acids that is most beneficial to cats.
The optimal omega-6 to omega-3 fatty acid ratio to maintain a healthy skin and coat in cats is between 5:1 and 10:1. In other words, five to 10 omega-6 fatty acids should be present for every one omega-3 fatty acid.
Vitamins and minerals are essential for the development of healthy skin and coat. The best way to provide them is through a complete and balanced diet rather than through supplements.
| Vitamin or Mineral | Role in Skin and Coat Health |
| Vitamin A | Necessary for growth and repair of skin |
| Vitamin E | An antioxidant that helps maintain the health of skin cells |
| Vitamin C | An antioxidant that helps maintain the health of skin cells |
| Biotin | Aids in the utilization of protein |
| Riboflavin (B2) | Necessary for fat and protein metabolism |
| Zinc | Necessary for fat and protein metabolism |
| Copper | Involved in tissue, pigment, and protein synthesis |
The protein, fatty acids, vitamins and minerals in your cat’s food all play a vital role in your cat’s skin condition and coat health. While other factors, including the season and your cat’s age, can also affect the health of your cat’s hair and skin, optimal nutrition can help support a shiny coat and healthy skin.
Kittens are curious, energetic fluffballs with boundless energy. A safe, enriching environment can cater to your kitten’s playful side, stimulate them physically and mentally, and benefit their health and development for the rest of their life.
Keeping your kitten indoors has significant benefits because it protects them from a large number of dangers. But without all the sights, sounds and smells of nature, a kitten needs other ways to stimulate their mind and body.
To build your kitten an enriching environment, provide them with safe places for hiding and resting, like window ledges, carriers or perches. Your kitten should feel protected in their safe spots and may prefer an enclosed resting area. While kittens spend a great deal of their time sleeping, their periods of wakefulness can and should be used to stimulate psychological and physical activity.
It’s important to create stimulating places for entertainment and play, as well. Cats can benefit from spaces at different vertical levels, like cat trees and perches. A variety of scratching posts can teach your kitten appropriate scratching while nurturing their natural instincts, and protect your furniture and carpet from their sharp claws.
Many cats also benefit from social activity with other cats, especially if they were introduced to other cats early in life. Providing your kitten with another kitten or young cat as a play buddy can help meet their need for near-constant play and motion. Keep in mind that cats put a premium on managing space, so it’s important that multiple-cat homes offer a variety of places to hide, sleep and observe, using both the horizontal and vertical dimensions.
An important component to enriching your kitten’s environment is socialization and play, especially if your kitten is the only animal in the household. A kitten’s natural predator-play behavior is usually easy to stimulate with interactive toys, such as wand toys or balls to pounce on or chase.
Playing kitten games with your pet helps them develop coordination and natural hunting skills. It also can help them learn boundaries and develop a bond with their new owner. Aim for 10 to 15 minutes of structured playtime two or three times a day. One way to prevent the “nighttime crazies” is to engage in active, vigorous play before feeding your kitten at bedtime. This helps wear out the kitten before bed and mimics the natural hunting-feeding-grooming-sleeping sequence in cats.
Engaging games to play with your kitten include:
A greater challenge is providing enrichment opportunities for kittens when a person or another pet is not present to interact with them. Puzzle toys are one option to fight kitten boredom. These toys come in a variety of designs to entertain your kitten and reward her with a treat or food, such as IAMS™ Proactive Health™ Mother and Kitten. This offers twofold benefits, providing play and proper nutrition for supporting a kitten’s energy and playtime.
Kittens and cats will spend a great deal of time watching the outside world through windows, especially if there’s a bird feeder or butterfly garden within view. Make sure to keep at least one window blind open — especially if it looks out on an area with frequent movement and activity. There are also a number of “cat TV” videos of squirrels, birds and other nature scenes available online to keep a cat entertained.
Providing your kitten with enrichment opportunities helps prevent stress and the development of abnormal behaviors. Growing from a kitten into a cat in an enriched environment with lots of physical and psychological exercise supports the overall well-being of your pet at all stages of her life.
