How much do you know about the food you’re buying for your puppy? When shopping for puppy food, pay attention to these three sections of a dog food label.
This section lists all the ingredients that make up the product. The ingredients are listed in descending order according to weight before cooking. In dry food, look for a source of high-quality animal-based protein: chicken or lamb, for example. Dogs thrive on animal proteins.
Manufacturers who use large amounts of vegetable proteins might be saving money by providing basic — but not optimal — nutrition. You should also avoid artificial colors and flavors, which offer no nutritional benefits.
Near the ingredient panel should be a chart of percentages called the 'guaranteed analysis.' These figures reveal the basic nutrient makeup of the dog food's formula and protein content. The minimum percentages of protein and fat and the maximum percentages of fiber and moisture (water) should be listed.
This information must be included on the label by law. A toll-free number or web address for the manufacturer may also be listed. Manufacturers who list a phone number, such as IAMS™, generally have a high-quality product and welcome consumer calls and questions. If you would like information about IAMS products, visit our website or call us toll-free at 800-525-4267.

You’ve likely heard your dog let loose his inner wolf and belt out a few long howls. 73% of dog owners in a recent IAMS poll* believe they do this to communicate. This form of vocalization has a long history and is used for different reasons. Understanding more about howling will help you understand your pooch better.
Howling is an ancient trait wolves use to communicate with other members of their pack and other packs over long distances. They may be trying to locate a lost member, show off the size of their pack or warn of danger. It’s like a canine group text.
A wolf’s howl can be heard up to 10 miles away.
Each wolf has their own unique howl, so pack members know who they are, even miles apart.
Dogs instinctually respond to howling-like noises by howling themselves. Sounds such as sirens, other dogs, singing or your kid learning the violin is usually enough to get them to sound off.
Dogs are still very social animals; it’s just that now we’re their pack. When they miss us, they’ll howl in hopes we respond.
Opens a new windowDr. James Serpell, BSc, PhD, Professor of Humane Ethics & Animal Welfare at University of Pennsylvania School of Veterinary Medicine, explains it this way: “That [howling] is an attempt on the part of the dog to ask the owner basically, ‘Where are you so that I can rejoin you?’”
Dr. James Serpell doesn’t believe so. “My own research has shown that it is common across breeds. People think huskies may be more prone to group howling.”
Dogs going through separation anxiety may howl excessively when left home alone. Dr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager for Global Science Advocacy at Waltham Petcare Science Institute, says, “If you reinforce quiet behavior, they are less likely to continue howling.” You can do this by quieting your dog and then leaving for a very brief time before returning and rewarding them when they stay quiet. Gradually increase the time you’re gone to reassure them you’ll always be back.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8 to May 10, 2020


