Enter a keyword below to search for articles and products.
Chicken is a key ingredient in IAMS™ cat food. Its protein can help maintain healthy muscle structure, and it naturally provides each of the amino acids essential to carnivorous animals. And chicken adds great taste.
Another common chicken-based ingredient is natural chicken flavor, also called chicken digest. Natural chicken flavor adds palatability and nutrients. It is high-quality protein and fat material that has been reduced to amino and fatty acids to improve taste through an enzymatic process.
Internal organs are a rich source of protein, fats, and minerals, such as iron, that are essential to cat health and they add a taste that cats enjoy. Including some ground bone provides a good source of minerals, such as calcium. Some pet food manufacturers formulate their products without such ingredients to appeal to cat owners, rather than for the health of the cats themselves. However, the nutritional needs of cats are not the same as those of humans.
Dried (meal) chicken protein sources contained in our chicken-based cat foods, such as IAMS ProActive Health™ Healthy Adult - Chicken, undergo an extra refining process and contain each of the amino acids that are essential to cats.
IAMS nutritionists were looking for a way to control hairball formation while maintaining optimal feline health and well-being. They evaluated risk factors for hairball formation in cats fed diets that varied in fiber source and content.
Researchers found that feeding diets that contained a blend of beet pulp and cellulose was more effective at moving hair through the digestive tract, compared with the same diets containing beet pulp as the only fiber source.
IAMS hairball formulas provide high-quality nutrition and taste, like our other adult formulas, with the added benefit of reducing the risk of hairballs.
