There’s no doubt dogs are affectionate creatures. And they have numerous ways of showing it. So what’s the deal when your furry friend comes up and gives you a big ol’ pooch smooch? Let’s take a tongue-in-cheek look into why.

Dogs are oral creatures and gather a lot of information about their surroundings through taste and smell. Maybe you’re salty after a sweaty run. Maybe you’ve got barbecue sauce on your face. “Dogs can smell a lot better than we can,” says Opens a new windowDr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager, Global Science Advocacy at Waltham Petcare Science Institute, “so they find a lot more things interesting to lick than we can.” This despite the fact dogs only have about 1,700 taste buds compared to around 9,000 in humans.
In a poll* of dog owners, IAMS™ found a large majority (75%) believe dogs lick people to offer friendliness. That’s definitely a correct assumption. Licking has been a social behavior among dogs since the days of great-great-great granddaddy wolf. 'It’s a standard canine greeting to lick others around the face,” agrees Opens a new windowJames Serpell, B.S., Ph.D., Professor of Humane Ethics & Animal Welfare at the University of Pennsylvania School of Veterinary Medicine. “Junior members of the pack will run around and lick the mouths of more senior members.” Your dog considers you part of their pack, so it’s their way of greeting and welcoming you. Or maybe you still have that barbecue sauce on your face.
In ancient Greece, dogs at the shrine of Asclepius were trained to lick patients. In the Middle Ages, Saint Roch was said to have been cured of a plague of sores through his dog’s licks. The French even have a saying, “langue de chien, langue de médecin,” which translates to, “a dog’s tongue, a doctor’s tongue.”

Don’t cancel your health insurance just yet. While dogs’ saliva does have some possible bactericidal properties against some types of bacteria, it can put you at the risk of exposure to others. Too much licking can also reopen the wound and cause further infection. With modern medicine, you’re much better off hitting the first-aid kit.
And that myth about dogs’ mouths being cleaner than humans’? Not true — both contain over 600 types of bacteria. You’re welcome for that image.
While an occasional canine kiss is “aww”-inducing, some dogs can overdo it to the point of annoyance. When this happens, the best thing to do is “completely ignore it and give no attention,” suggests Dr. Jo Gale. “When they stop, provide them with attention.” Over time your dog will learn to scale back on the smooches.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8-10, 2020
Good nutrition is as important to your dog’s health as it is to your own. But with thousands of different pet foods available, how do you pick the right one for your dog?
Learn how to choose a dog food that provides the proper, balanced nutrition your dog needs to thrive with these six tips.
In general, while a human diet should be high in fiber and low in fat, a dog needs more fat for energy and a healthy skin and coat, and less fiber for good intestinal health.
Preferably, a dog’s food should include meat, too. Even if you prefer a vegetarian diet, designing a high-quality dog diet without animal protein is difficult. IAMS™ Company research supports that meatless meals might not provide optimal nutrition for dogs. Dogs are best fed as carnivores because they have simple stomachs and short intestines that are ideal for digesting animal protein and animal fat. Dogs also need carbohydrates for energy.
Start by identifying your dog’s life stage and lifestyle. Puppies, nursing mothers and mature pets each represent different life stages, and each one has different nutritional requirements. By law, all dog foods must state the life stage for which they are recommended.
Nutritional needs also vary depending on lifestyle. A dog whose primary activity is guarding the couch doesn’t need as much energy as one who guards a flock of sheep. Another factor to consider is breed size: small, medium or large.
Finally, consider medical conditions your dog has, such as food allergies, that might require your veterinarian to recommend a special diet.
Once you’ve determined your dog’s life stage and lifestyle needs, decide whether to feed him dry or canned food. Most dogs do well eating only dry food. Dry foods promote oral hygiene for healthy teeth and gums through abrasive chewing action. Some dogs, especially finicky eaters, enjoy wet food because of its smooth, wet texture.
Remember that while dry food can be left in a bowl all day, wet food should be thrown away after 30 minutes if not consumed. Dry food is the best choice for busy people who are not normally home during the day.
After you determine your pet’s nutritional needs and preference, you are ready to go shopping.
Ingredients on dog-food labels are listed in descending order according to weight. Because dogs thrive on animal-based diets, it’s best to pick a food that features an animal-based protein source, such as chicken, lamb, fish or egg, as the first ingredient. Unlike a single-vegetable-based protein source, such as soybean meal or corn-gluten meal, animal-based protein sources contain adequate amounts of essential amino acids.
Scientific studies show that a combination of carbohydrates in the diet, such as corn meal or barley and grain sorghum, offers optimal carbohydrate digestibility and helps maintain energy levels. In addition, scientific studies show that beet pulp — the material remaining after sugar is extracted from sugar beets — is an excellent fiber source and promotes a healthy digestive tract. Finally, for a glossy coat and healthy skin, your pet needs fat in the diet. Good fat sources include chicken fat and fish oil.
Dog-food labels provide limited information about the nutritional value of the food because labeling regulations do not allow manufacturers to describe the quality of ingredients on the package.
A reputable pet-food manufacturer will be able to explain their specific methods for evaluating and assuring the quality of ingredients used in its products.
When choosing food, the price on the bag, while important, is usually not the best consideration. A low price might indicate inexpensive ingredients, or ingredients that change as market prices fluctuate.
Also, many lower-priced products have higher daily portions to provide the same amount of nutrition found in a high-quality diet. To get a better representation of value, it is the cost per feeding, not the total cost, that counts.
To figure cost per feeding, divide the total cost by the number of days the product lasts. For example, a 20-pound bag of food costs $18.99 and lasts 30 days. The cost to feed is $0.63 per day. A 20-pound bag of food that costs $15.99 and lasts 20 days costs $0.80 per day. So, when costs are analyzed properly, high-quality pet foods compare quite favorably to other brands while offering outstanding nutrition.

