You’ve likely heard your dog let loose his inner wolf and belt out a few long howls. 73% of dog owners in a recent IAMS poll* believe they do this to communicate. This form of vocalization has a long history and is used for different reasons. Understanding more about howling will help you understand your pooch better.
Howling is an ancient trait wolves use to communicate with other members of their pack and other packs over long distances. They may be trying to locate a lost member, show off the size of their pack or warn of danger. It’s like a canine group text.
A wolf’s howl can be heard up to 10 miles away.
Each wolf has their own unique howl, so pack members know who they are, even miles apart.
Dogs instinctually respond to howling-like noises by howling themselves. Sounds such as sirens, other dogs, singing or your kid learning the violin is usually enough to get them to sound off.
Dogs are still very social animals; it’s just that now we’re their pack. When they miss us, they’ll howl in hopes we respond.
Opens a new windowDr. James Serpell, BSc, PhD, Professor of Humane Ethics & Animal Welfare at University of Pennsylvania School of Veterinary Medicine, explains it this way: “That [howling] is an attempt on the part of the dog to ask the owner basically, ‘Where are you so that I can rejoin you?’”
Dr. James Serpell doesn’t believe so. “My own research has shown that it is common across breeds. People think huskies may be more prone to group howling.”
Dogs going through separation anxiety may howl excessively when left home alone. Dr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager for Global Science Advocacy at Waltham Petcare Science Institute, says, “If you reinforce quiet behavior, they are less likely to continue howling.” You can do this by quieting your dog and then leaving for a very brief time before returning and rewarding them when they stay quiet. Gradually increase the time you’re gone to reassure them you’ll always be back.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8 to May 10, 2020



Beet pulp is an important source of fiber that is good for helping your dog maintain intestinal health and can enhance his ability to absorb ingredients. Beet pulp is the material that remains after sugar is extracted from sugar beets.
There are two types of fiber: Nonfermentable and fermentable. Nonfermentable fiber remains undigested as it passes through a dog's intestines, providing bulk to move wastes out. Cellulose is an example of a nonfermentable fiber.
In contrast, fermentable fiber is broken down in the intestines into short-chain fatty acids that provide energy for cells that line the intestine.
Moderately fermentable fiber does both: It provides bulk to move waste and supplies energy to cells lining the intestine. Beet pulp is a moderately fermentable fiber. IAMS™ products contain a patented, moderately fermentable fiber, beet pulp, to keep your dog's digestive system healthy.
Beet pulp contains no toxins and is not harmful. It is a very safe fiber source. Beet pulp does not affect coat color. There is nothing in beet pulp that can affect coat pigment—the inside is light in color, and the dark outside peel is not used in our foods.
By definition, beet pulp is the material left over after the sugar is removed from sugar beets. Therefore, beet pulp contains no sugar.
There is no evidence that beet pulp causes bloat. Bloat (gastric dilatation-volvulus or GDV) is related to a stomach defect that delays the stomach’s emptying. It is believed that bloat is not related to diet or ingredients, such as beet pulp. However, the cause of bloat remains unknown.
IAMS has conducted extensive research on many types of fiber. The results of this research point to the fact that beet pulp maintains intestinal health and works with other nutrients to provide optimal nutrition in all of our products, including IAMS™ ProActive Health™ Adult MiniChunks. No other food manufacturer can match our formulas. Only IAMS holds a patent for moderately fermentable beet pulp.