Your puppy will grow the fastest during the first six months of his life, so you’ll want to take special care to plan a healthy diet from the start. “Growing puppies have a lot more energy than adult dogs,” says Madan Khare, DVM. “They require more nutrients in each bite because they can’t eat in large quantities.” Here’s everything you need to know about feeding your puppy, including what food to choose, how often to feed him and how to handle treats and teething.
Look for a premium puppy food with key ingredients such as animal-based proteins (chicken, beef or lamb) for strong bones, and energy-rich fatty acids (omega-6 and omega-3 are two) for a healthy skin and coat. When perusing the products at your grocery store, don’t be tempted by the low-cost brands in the huge bags. They may contain lower-quality ingredients and artificial preservatives and may not provide your dog the with optimal nutrition he needs.
Premium puppy food, such as IAMS™ ProActive Health™ Smart Puppy, is more easily digested and has additional nutritional value, containing nutrients such as DHA that are naturally found in milk from the puppy’s mother. Discuss with your vet and read package labels to determine an appropriate formula for your dog’s breed and size.
Create a clean, quiet spot for your puppy to eat, preferably in the kitchen. Additionally, provide your pup with fresh water in a clean bowl at all times, even outdoors. You may want to place a mat beneath both bowls to easily clean up spills or crumbs and keep the area tidy.
Develop a consistent eating schedule that coordinates with yours. At first, feed your puppy three times a day (consult your vet about proper quantities). After four months, twice daily should be fine.
'Feed your puppy while you eat your breakfast, lunch and dinner,' Khare suggests. Your puppy will learn that you eat at the table and he eats from his bowl. This will deter any tendency to beg. “He'll appreciate the bonding time, too,” Khare adds.
Premium dry food, such as IAMS™ ProActive Health™, is your best bet for balanced nutrition, value and convenience. When stored properly, it’ll stay fresh longer than moist food — and it requires fewer cleanups.
For a teething puppy, you may want to mix dry food into moist food.
Use vet-recommended treats when training your dog, but with moderation. Don't offer human food, though — it may do more harm than good because it won’t have the important nutrients your pet needs.


Most humans recognize a hug as a sign of affection and friendship. In an IAMS™ survey*, 83% of dog parents say their dog likes hugs too. But how do dogs feel about them? Bring it in! We’re going to try and get our arms around this question.

Sure, some dogs enjoy a good canine cuddle, but usually only with their owner or household members. Otherwise, they don’t really care for it. “Hugging is too much and overwhelming for many dogs and should be discouraged if the dog doesn’t know the individual very well,” advises
Opens a new windowJames Serpell, B.S., Ph.D., Professor of Humane Ethics & Animal Welfare at the University of Pennsylvania School of Veterinary Medicine.
There are a number of reasons for this:
Hugging is a human behavior, not a dog behavior. They’re just not physically built for that kind of interaction. We stand upright, so we face people. Dogs are on all fours, so it’s an unnatural act for them. They much prefer a friendly sniff to greet other dogs.
To dogs, a hug is seen as a very dominant form of behavior; it feels like a stranger is trying to assert control over them. It can be quite stressful, especially if done by someone they’re not familiar with.
Since ancient dog days, canines’ first instinctive line of defense has been to run away from danger. Hugging takes this primal option away and can make them feel trapped and confined. Remember when you were a kid getting hugged by that loud great aunt you’ve never met at your dad’s second cousin’s wedding? That’s kind of what your dog is feeling. Who is this? What are they doing? They want to escape too.

You can usually tell by their body language, says
Opens a new windowDr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager, Global Science Advocacy at Waltham Petcare Science Institute: “Watch for trembling, trying to get away, raised hackles or whites around their eyes. It’s very important to pay attention to this behavior and respect it.”
Don’t worry if your dog doesn’t want to hug it out. There are plenty of healthier ways you can show them you’re still their best friend:
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8-10, 2020