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Unlike larger-breed dogs that are considered mature at age 5, medium-breed dogs are usually called mature or senior at age 7. By this time, their nutritional requirements are changing. You can help keep your medium-breed dog active, happy and healthy with a specially formulated mature or senior diet that delivers highly digestible, enhanced nutrition.
Your dog might be aging in a number of ways. He may have a dull, dry coat and flaky skin, declining activity or weight gain, decreased immune system response, more frequent intestinal problems, joint stiffness and a loss of lean muscle mass. It’s true that a mature or senior dog generally needs fewer calories, but to address special mature or senior concerns, your dog still needs high-quality protein and carefully balanced nutrients.
What your medium-breed dog needs is a high-quality, balanced maintenance food formulated for his changing metabolism. Look for options with these age-essential dietary components:
These ingredients are the keys to mature or senior nutrition whether you feed dry or wet dog food or give your dog treats.
Older, less active dogs are prone to weight gain. Controlling your dog’s weight can help minimize health complications such as diabetes or joint stress. Your dog can benefit from a weight-control diet with these key characteristics:
Chicken, a complete protein source, is a key ingredient in IAMS™ dog foods, including IAMS™ ProActive Health™ Adult MiniChunks. As an animal-based protein, chicken can help maintain your dog’s muscle structure and naturally provides all the amino acids essential to carnivorous animals such as dogs. Plus, chicken adds great flavor.
Learn more about chicken’s role in your dog’s complete, well-balanced diet.
Common chicken ingredients in dog food include chicken, chicken meal, chicken byproduct meal and chicken fat:
Another common chicken-based ingredient is natural chicken flavor, also called chicken digest. Natural chicken flavor adds palatability and nutrients. It is high-quality protein and fat material that has been reduced to amino and fatty acids to improve flavor through an enzymatic process.
Internal organs are rich sources of protein, fats and minerals, such as iron, that are essential to dog health and add to the palatability of the pet food. Including some ground bone provides a good source of minerals, such as calcium. Some pet-food manufacturers formulate their products without such ingredients to appeal to dog owners, rather than to help dogs achieve optimal health. However, the nutritional needs of dogs are not the same as the nutritional needs of humans.
Dried chicken-protein sources in our chicken-based dog foods undergo an extra refining process. Refined chicken meal and chicken byproduct meal are excellent and complete sources of protein because they naturally contain each of the amino acids that are essential to dogs.
