Keeping your puppy’s skin and coat healthy is as easy as 1-2-omega-3. Feeding studies have shown that dogs thrive on high-quality animal proteins from chicken, fish, lamb and eggs. IAMS™ ProActive Health™ Smart Puppy Original and other IAMS formulas are made with these highly digestible proteins, which promote excellent skin and coat condition and enhance your dog’s overall health and well-being. When your dog’s coat looks good, the rest of his body will likely be well nourished, too.
Learn more about two important nutrients that can maintain your puppy’s skin and coat health.
Fat plays a key role in keeping your puppy’s skin and coat in top condition. Fat not only provides energy, but it’s also a source of essential fatty acids that are necessary for the skin’s healthy structure. Fatty acids in the diet keep the skin moist and supple. They also contribute to a thick, lustrous and healthy coat. The lack of or imbalance of fatty acids can cause dry, scaly skin and brittle hair. A diet with vitamin-rich fish oils is vital to your puppy’s coat health and appearance.
Although there are many kinds of fatty acids, a few are important to coat health and appearance:
An appropriate balance of omega-6 and omega-3 fatty acids helps maintain your dog’s healthy skin and coat. An optimal range of omega-6 to omega-3 fatty-acid ratios is between 5:1 and 10:1 to enhance skin and coat quality and help nutritionally manage skin and coat conditions.
DHA (docosahexaenoic acid) is a key nutrient found naturally in breast milk and is important for a baby’s neural development. And just like a baby, a puppy’s ability to learn depends on healthy brain development.
At 6 weeks, a puppy's brain mass is approximately 70% developed. At this stage and in the months ahead, feeding your puppy a diet rich in DHA can help support neural development. Premium puppy foods such as IAMS™ ProActive Health™ Smart Puppy provide DHA in their formulas.

Dog-food products described as light, lite, or low calorie must meet specific calorie levels set by the Association of American Feed Control Officials (AAFCO), while dog foods named “less” or “reduced calorie” must show a percent reduction in calories as compared to a product in the same moisture-content category. The following table shows the guidelines as set by AAFCO for both dog and cat foods for determining whether a product can use the term “light.”
| Food Texture | Moisture Content | Dog Foods Maximum kcal ME/kg | Cat Foods Maximum kcalME/kg |
|---|---|---|---|
| Dry | less than 20% moisture | 3,100 | 3,250 |
| Semi-Moist | between 20 and 64% moisture | 2,500 | 2,650 |
| Canned | 65% or more moisture | 900 | 950 |
Like light versus reduced-calorie foods, lean or low-fat dog-food products must meet specific fat levels set by AAFCO, and less-fat or reduced-fat dog-food products need to show a percent reduction in fat as compared to a product in the same moisture category. AAFCO guidelines for dog and cat foods with “lean,” “low fat,” or similar words are shown in the following table.
| Food Texture | Moisture Content | Dog Foods Maximum % Crude Fat | Cat Foods Maximum % Crude Fat |
|---|---|---|---|
| Dry | less than 20% moisture | 9 | 10 |
| Semi-Moist | between 20 and 64% moisture | 7 | 8 |
| Canned | 65% or more moisture | 4 | 5 |