Keeping your puppy’s skin and coat healthy is as easy as 1-2-omega-3. Feeding studies have shown that dogs thrive on high-quality animal proteins from chicken, fish, lamb and eggs. IAMS™ ProActive Health™ Smart Puppy Original and other IAMS formulas are made with these highly digestible proteins, which promote excellent skin and coat condition and enhance your dog’s overall health and well-being. When your dog’s coat looks good, the rest of his body will likely be well nourished, too.
Learn more about two important nutrients that can maintain your puppy’s skin and coat health.
Fat plays a key role in keeping your puppy’s skin and coat in top condition. Fat not only provides energy, but it’s also a source of essential fatty acids that are necessary for the skin’s healthy structure. Fatty acids in the diet keep the skin moist and supple. They also contribute to a thick, lustrous and healthy coat. The lack of or imbalance of fatty acids can cause dry, scaly skin and brittle hair. A diet with vitamin-rich fish oils is vital to your puppy’s coat health and appearance.
Although there are many kinds of fatty acids, a few are important to coat health and appearance:
An appropriate balance of omega-6 and omega-3 fatty acids helps maintain your dog’s healthy skin and coat. An optimal range of omega-6 to omega-3 fatty-acid ratios is between 5:1 and 10:1 to enhance skin and coat quality and help nutritionally manage skin and coat conditions.
DHA (docosahexaenoic acid) is a key nutrient found naturally in breast milk and is important for a baby’s neural development. And just like a baby, a puppy’s ability to learn depends on healthy brain development.
At 6 weeks, a puppy's brain mass is approximately 70% developed. At this stage and in the months ahead, feeding your puppy a diet rich in DHA can help support neural development. Premium puppy foods such as IAMS™ ProActive Health™ Smart Puppy provide DHA in their formulas.

Wheat is a grain used as a high-quality carbohydrate source in dry dog foods and biscuits. It provides energy for daily activity, as well as processing characteristics for the food. IAMS™ research has shown that including wheat in a complete and balanced diet results in a moderate glycemic response in dogs, which is lower, in general, than the response observed when a rice-based diet was fed. 1,2
A common misconception is that feeding wheat causes food allergies. The facts are:
Gluten (a protein found in wheat) is responsible for wheat-sensitive enteropathy, occasionally found in Irish Setters from the United Kingdom. Gluten enteropathy of Irish Setters is a malabsorption syndrome, which responds to the removal of wheat (gluten) from the diet. This condition is very rare, and the reason some dogs develop it is not yet clear.
1 Sunvold GD. “The role of novel nutrients in managing obesity.” In: Recent Advances in Canine and Feline Nutrition, Vol II: 1998 IAMS Nutrition Symposium Proceedings. Carey DP, Norton SA, Bolser SM, eds. Wilmington, OH: Orange Frazer Press, 1998; 123–133.
2 Bouchard GF. “Effect of dietary carbohydrate source on posprandial plasma glucose and insulin concentration in cats.” In: Recent Advances in Canine and Feline Nutrition, Vol III: 2000 IAMS Nutrition Symposium Proceedings. Reinhart GA, Carey DP eds. Wilmington, OH: Orange Frazer Press, 2000; 91–101.
3 Jeffers JG. “Responses of dogs with food allergies to a single-ingredient dietary provocation.” J Am Vet Med Assoc. 1996, vol 209(3): 608–611.