Good nutrition is as important to your dog’s health as it is to your own. But with thousands of different pet foods available, how do you pick the right one for your dog?
Learn how to choose a dog food that provides the proper, balanced nutrition your dog needs to thrive with these six tips.
In general, while a human diet should be high in fiber and low in fat, a dog needs more fat for energy and a healthy skin and coat, and less fiber for good intestinal health.
Preferably, a dog’s food should include meat, too. Even if you prefer a vegetarian diet, designing a high-quality dog diet without animal protein is difficult. IAMS™ Company research supports that meatless meals might not provide optimal nutrition for dogs. Dogs are best fed as carnivores because they have simple stomachs and short intestines that are ideal for digesting animal protein and animal fat. Dogs also need carbohydrates for energy.
Start by identifying your dog’s life stage and lifestyle. Puppies, nursing mothers and mature pets each represent different life stages, and each one has different nutritional requirements. By law, all dog foods must state the life stage for which they are recommended.
Nutritional needs also vary depending on lifestyle. A dog whose primary activity is guarding the couch doesn’t need as much energy as one who guards a flock of sheep. Another factor to consider is breed size: small, medium or large.
Finally, consider medical conditions your dog has, such as food allergies, that might require your veterinarian to recommend a special diet.
Once you’ve determined your dog’s life stage and lifestyle needs, decide whether to feed him dry or canned food. Most dogs do well eating only dry food. Dry foods promote oral hygiene for healthy teeth and gums through abrasive chewing action. Some dogs, especially finicky eaters, enjoy wet food because of its smooth, wet texture.
Remember that while dry food can be left in a bowl all day, wet food should be thrown away after 30 minutes if not consumed. Dry food is the best choice for busy people who are not normally home during the day.
After you determine your pet’s nutritional needs and preference, you are ready to go shopping.
Ingredients on dog-food labels are listed in descending order according to weight. Because dogs thrive on animal-based diets, it’s best to pick a food that features an animal-based protein source, such as chicken, lamb, fish or egg, as the first ingredient. Unlike a single-vegetable-based protein source, such as soybean meal or corn-gluten meal, animal-based protein sources contain adequate amounts of essential amino acids.
Scientific studies show that a combination of carbohydrates in the diet, such as corn meal or barley and grain sorghum, offers optimal carbohydrate digestibility and helps maintain energy levels. In addition, scientific studies show that beet pulp — the material remaining after sugar is extracted from sugar beets — is an excellent fiber source and promotes a healthy digestive tract. Finally, for a glossy coat and healthy skin, your pet needs fat in the diet. Good fat sources include chicken fat and fish oil.
Dog-food labels provide limited information about the nutritional value of the food because labeling regulations do not allow manufacturers to describe the quality of ingredients on the package.
A reputable pet-food manufacturer will be able to explain their specific methods for evaluating and assuring the quality of ingredients used in its products.
When choosing food, the price on the bag, while important, is usually not the best consideration. A low price might indicate inexpensive ingredients, or ingredients that change as market prices fluctuate.
Also, many lower-priced products have higher daily portions to provide the same amount of nutrition found in a high-quality diet. To get a better representation of value, it is the cost per feeding, not the total cost, that counts.
To figure cost per feeding, divide the total cost by the number of days the product lasts. For example, a 20-pound bag of food costs $18.99 and lasts 30 days. The cost to feed is $0.63 per day. A 20-pound bag of food that costs $15.99 and lasts 20 days costs $0.80 per day. So, when costs are analyzed properly, high-quality pet foods compare quite favorably to other brands while offering outstanding nutrition.


Nutrients like protein, fat, vitamins and minerals are vital to the skin and coat health of dogs. Your dog’s coat is made up almost entirely of protein. If his diet doesn’t contain enough protein quantity and quality, hair might fall out or become dry, weak and brittle. Likewise, his skin is made up of tightly packed flat cells with tough membranes made of proteins and fats. Without proper amounts of these nutrients, the cell membranes weaken, allowing water to escape and bacteria and viruses to enter more easily.
Make sure your dog is getting the following nutrients to keep his coat and skin healthy.
Proteins are found in both animal-based and plant-based ingredients. However, animal-based proteins contain all the essential amino acids dogs need, whereas plant-based proteins might not contain enough of some essential amino acids.
Fats also are found in both animal- and plant-based ingredients and are incorporated into skin cells as fatty acids. In particular, linoleic acid is essential for a dog’s skin and coat health. Without enough linoleic acid, dogs might experience a dull and dry coat, hair loss, greasy skin and increased susceptibility to skin inflammation.
Linoleic acid is found in chicken fat and vegetable oils (such as corn and soybean). IAMS™ research has also found that the fatty acids in vitamin-rich fish oils help promote excellent skin and coat health.
Your dog needs vitamins and minerals for a healthy skin and coat. The best way to provide these nutrients is by feeding a complete and balanced diet full of essential vitamins and minerals, rather than giving him supplements.
Vitamin or Mineral Importance to Skin and Coat Health
Vitamin A Necessary for growth and repair of skin
Vitamin E Protects skin cells from oxidant damage
Vitamin C Helps heal wounds
Biotin Aids in the utilization of protein
Riboflavin (B2) Necessary for fat and protein metabolism
Zinc Necessary for fat and protein metabolism
Copper Involved in tissue, pigment, and protein synthesis
Diet can be a factor when changes in skin and coat condition occur, but the most common causes are season and life stage. As cold weather approaches, most dogs grow a thick coat to help keep heat in and cold air out. As the weather warms up, they shed their thick, heavy coat.
Most puppies are born with soft, fuzzy hair, but as they age, a coarser coat grows. Pregnant or nursing dogs also might experience a change in coat condition or hair loss. And, as with humans, a dog’s hair might thin out and become coarser and white as he reaches his mature years.