A product code is a series of numbers and letters printed on the outer package of each product that a manufacturer produces to provide information about when the product was made.
As part of the product code, products manufactured by The IAMS™ Company include a 'Best Used By' date, or the date at which the product is no longer considered fresh and should no longer be sold. This date is expressed in “ddmmyy” and “ddmmmyy” formats (line 1 below).
The second line represents company internal information for use in traceability and inventory control (line 2).
Depending upon the production line, pouch products might have code date information in a single or double line.
By recognizing and understanding these codes, customers can make sure they are receiving a fresh product.
Shelf life is the duration, measured in months, during which a product that is stored properly maintains its freshness. This means that if a product has a 16-month shelf life, it is fresh for up to 16 months from the date of manufacture.
The shelf life for our dry dog and cat foods is 16 months. All canned and pouch formulas have a shelf life of 24 months. Biscuits have a 12-month shelf life, and sauce formulas have a 16-month shelf life.
Unopened dry products are best stored off of the floor in a cool, dry place. Open bags of food should be stored in a clean, dry container with a tight seal. Dry products also might be frozen without loss of nutrients.
Opened wet products are best kept refrigerated in tightly sealed containers for no more than three days after the can has been opened. Wet products should not be frozen in unopened cans or pouches. However, wet foods can be frozen if removed from the container, packed in freezer containers and frozen immediately.
Most humans recognize a hug as a sign of affection and friendship. In an IAMS™ survey*, 83% of dog parents say their dog likes hugs too. But how do dogs feel about them? Bring it in! We’re going to try and get our arms around this question.

Sure, some dogs enjoy a good canine cuddle, but usually only with their owner or household members. Otherwise, they don’t really care for it. “Hugging is too much and overwhelming for many dogs and should be discouraged if the dog doesn’t know the individual very well,” advises
Opens a new windowJames Serpell, B.S., Ph.D., Professor of Humane Ethics & Animal Welfare at the University of Pennsylvania School of Veterinary Medicine.
There are a number of reasons for this:
Hugging is a human behavior, not a dog behavior. They’re just not physically built for that kind of interaction. We stand upright, so we face people. Dogs are on all fours, so it’s an unnatural act for them. They much prefer a friendly sniff to greet other dogs.
To dogs, a hug is seen as a very dominant form of behavior; it feels like a stranger is trying to assert control over them. It can be quite stressful, especially if done by someone they’re not familiar with.
Since ancient dog days, canines’ first instinctive line of defense has been to run away from danger. Hugging takes this primal option away and can make them feel trapped and confined. Remember when you were a kid getting hugged by that loud great aunt you’ve never met at your dad’s second cousin’s wedding? That’s kind of what your dog is feeling. Who is this? What are they doing? They want to escape too.

You can usually tell by their body language, says
Opens a new windowDr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager, Global Science Advocacy at Waltham Petcare Science Institute: “Watch for trembling, trying to get away, raised hackles or whites around their eyes. It’s very important to pay attention to this behavior and respect it.”
Don’t worry if your dog doesn’t want to hug it out. There are plenty of healthier ways you can show them you’re still their best friend:
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8-10, 2020