Your dog needs antioxidants to help promote a healthy immune system. This is why every IAMS™ dog formula contains optimal levels of these nutrients.
Antioxidants are important naturally occurring nutrients that help maintain your dog’s health by slowing the destructive oxidative process of cellular molecules. IAMS research is advancing antioxidant nutrients for senior dogs — and the benefit is improved immune function.
Discover how the antioxidants in IAMS products can benefit your dog’s health in a number of ways.
Antioxidants are found naturally in the body and in plants such as fruits and vegetables. Common antioxidants include vitamin A, vitamin C, vitamin E and certain compounds called carotenoids (like lutein and beta-carotene). When antioxidants are part of a dog’s complete diet, they can provide the following benefits:
As cells function normally in the body, they produce damaged molecules called free radicals. These free radicals are highly unstable and steal components from other cellular molecules, such as fat, protein or DNA, thereby spreading the damage.
This damage continues in a chain reaction, and entire cells soon become damaged and die. This process is called peroxidation. Peroxidation is useful because it helps the body destroy cells that have outlived their usefulness, and it kills germs and parasites. However, when left unchecked, peroxidation also destroys or damages healthy cells.
Antioxidants help prevent widespread cellular destruction by willingly donating components to stabilize free radicals. More importantly, antioxidants return to the surface of the cell to stabilize rather than damage other cellular components.
When there are not enough antioxidants to hold peroxidation in check, free radicals begin damaging healthy cells, which can lead to problems. For example, free radical damage to immune cells can lead to an increased risk of infections.
Recent research has examined the benefits of certain antioxidants on the immune response of dogs, and the results of these studies indicated that antioxidants are important in helping dogs maintain a healthy immune system.
IAMS adult and puppy formulas contain optimal levels of antioxidants such as:
| Antioxidant | Source | Function |
|---|---|---|
| Vitamin E | Plant oil extract and tocopherols | Optimizes immune system’s T-cell activation |
| Beta-carotene | Vitamin premix, corn meal, chicken by-product meal and chicken fat | Optimizes types of cell present in the blood, increases antibody levels in the blood |

You’ve likely heard your dog let loose his inner wolf and belt out a few long howls. 73% of dog owners in a recent IAMS poll* believe they do this to communicate. This form of vocalization has a long history and is used for different reasons. Understanding more about howling will help you understand your pooch better.
Howling is an ancient trait wolves use to communicate with other members of their pack and other packs over long distances. They may be trying to locate a lost member, show off the size of their pack or warn of danger. It’s like a canine group text.
A wolf’s howl can be heard up to 10 miles away.
Each wolf has their own unique howl, so pack members know who they are, even miles apart.
Dogs instinctually respond to howling-like noises by howling themselves. Sounds such as sirens, other dogs, singing or your kid learning the violin is usually enough to get them to sound off.
Dogs are still very social animals; it’s just that now we’re their pack. When they miss us, they’ll howl in hopes we respond.
Opens a new windowDr. James Serpell, BSc, PhD, Professor of Humane Ethics & Animal Welfare at University of Pennsylvania School of Veterinary Medicine, explains it this way: “That [howling] is an attempt on the part of the dog to ask the owner basically, ‘Where are you so that I can rejoin you?’”
Dr. James Serpell doesn’t believe so. “My own research has shown that it is common across breeds. People think huskies may be more prone to group howling.”
Dogs going through separation anxiety may howl excessively when left home alone. Dr. Jo Gale, BVetMed CertLAS MRCVS, Senior Manager for Global Science Advocacy at Waltham Petcare Science Institute, says, “If you reinforce quiet behavior, they are less likely to continue howling.” You can do this by quieting your dog and then leaving for a very brief time before returning and rewarding them when they stay quiet. Gradually increase the time you’re gone to reassure them you’ll always be back.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8 to May 10, 2020


