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Before you assume that by-products in kitten food are a bad thing, here are some facts. In common usage, a by-product is something that is just that—a side product from the making of another product. By-products are not by definition poor quality. For instance, gingerbread cookies wouldn’t be the same without molasses, which is a by-product of sugar manufacture.
In relation to IAMS™ kitten and cat foods, by-products are generally parts of the animals that are not the muscle meat preferred by most consumers. The term refers only to the anatomic parts included, not to the nutritional quality of the parts.
While many may not be used to eating these animal parts themselves, it is important to realize that many of the items included in by-products (e.g., organ meats) may be higher in essential nutrients—amino acids, minerals, and vitamins—as well as more palatable to pets than the skeletal muscle meat.
In addition to nutritional benefits, inclusion of these ingredients in pet foods reduces waste and likely has environmental benefits as the livestock industry does not have to produce additional animals just to satisfy the needs for muscle meats to feed pets as well as people. Feeding these nutrient-rich, tasty parts to pets may prevent them from being wasted.
Much of the consumer confusion and discomfort surrounding by-products most likely stems from the marketing strategies of some pet food brands and perhaps from the ingredient name “by-product” itself.
It is important to keep in mind that most ingredients in pet foods can vary greatly in quality. In addition, quality cannot be assessed purely on the basis of the ingredient list. All by-products are not the same quality. Neither is all muscle meat. There are very high-quality by-products as well as poor-quality chicken and chicken meal.
Purchasing food only from reputable manufacturers who are very selective about their suppliers, have full-time, qualified nutritionists, and perform analytical testing to ensure that every ingredient, as well as the finished product, meets their exact nutrient specifications, will help avoid problems due to poor-quality ingredients.
Okay, we admit it: We’re kind of obsessed with cat food. And while we’ve done tons of research to create the world’s best single-serving menu items, all it really took was observing the obvious. Here are five basic facts about cat food you didn’t know you already knew.
We presented a neighbor’s 12-year-old tabby with both a Perfect Portions™ fresh salmon meal and yesterday’s salmon leftovers from a can. Guess what happened? She sniffed us out and chose fresh. Is it because her sense of smell is more powerful than a human’s? Or was it completely obvious that the leftovers had mixed with the scent of the blue cheese and pea soup sitting next to the can in the fridge?
How would you like to have tuna salad for lunch? And then for dinner? And then for breakfast? Don’t assume your cat doesn’t mind just because her taste buds are different — feeling superior is a cat’s job. Your job is to give them variety, which is hard when you have leftovers coming out of your ears. Try a multipack of Perfect Portions™ for the ultimate in no-leftovers variety.
Why your cat judges you
A focus group of four people at a recent dinner party revealed that opened cat food smells less than good. It’s especially embarrassing if you're the host and the smell keeps wafting over your mashed potatoes.
What cat food smells like when it's left over in your fridge
Canned food has been around for more than 100 years, so it seemed high time for a design update. When we reimagined canned cat food, we decided to get rid of the can altogether in favor of Perfect Portions™, with no-mess, no hassle containers. The results have been, uh, uncanny. Everyone agrees we should can the can. For good.
With food this good, lunchtime for cats can be just as tempting as Thanksgiving dinner for humans. Cats can have problems maintaining a healthy diet — and sticking to healthy portions — just like we do. It’s why we’ve taken the guesswork out of meals with Perfect Portions™. Each pack contains just enough (and not too much) every time. So don’t be fooled by cat food cans with 1½ servings. Unless you plan on training your cat to use the treadmill.
Cats after mealtime on regular canned food
