Your cat’s skin and coat help keep viruses and bacteria from entering the body and prevent water and heat from leaving it. And because nutrients such as protein, fat, vitamins and minerals play crucial roles in your cat’s skin and coat health, it’s important to make sure your cat is receiving the right types and amounts. IAMS™ cat foods are designed to provide your cat with the nutrition they need to support their skin and coat health.
Without Proper Nutrition
With Proper Nutrition
Your cat’s hair coat is composed almost entirely of protein. If your cat’s diet doesn’t contain enough quality protein, her hair may fall out or become dry, weak and brittle.
But not all proteins are alike. Proteins are found in both animal- and plant-based ingredients. Animal-based proteins contain all of the essential amino acids cats need, while plant-based proteins may contain only some. Cats need the nutrients in animal-based protein sources for the best health.
Fats also can be found in both animal- and plant-based ingredients, and are incorporated into skin cells as fatty acids. Three fatty acids help maintain your cat’s skin and coat condition:
Without these fatty acids, cats may experience a dull, dry coat, hair loss and greasy skin.
To promote your cat’s skin health and elasticity, make sure to provide clean, fresh water at all times.
Most cat foods contain more than the required amount of linoleic acid, an omega-6 fatty acid. However, IAMS research shows that it is not just the amount, but the ratio of omega-6 to omega-3 fatty acids that is most beneficial to cats.
The optimal omega-6 to omega-3 fatty acid ratio to maintain a healthy skin and coat in cats is between 5:1 and 10:1. In other words, five to 10 omega-6 fatty acids should be present for every one omega-3 fatty acid.
Vitamins and minerals are essential for the development of healthy skin and coat. The best way to provide them is through a complete and balanced diet rather than through supplements.
| Vitamin or Mineral | Role in Skin and Coat Health |
| Vitamin A | Necessary for growth and repair of skin |
| Vitamin E | An antioxidant that helps maintain the health of skin cells |
| Vitamin C | An antioxidant that helps maintain the health of skin cells |
| Biotin | Aids in the utilization of protein |
| Riboflavin (B2) | Necessary for fat and protein metabolism |
| Zinc | Necessary for fat and protein metabolism |
| Copper | Involved in tissue, pigment, and protein synthesis |
The protein, fatty acids, vitamins and minerals in your cat’s food all play a vital role in your cat’s skin condition and coat health. While other factors, including the season and your cat’s age, can also affect the health of your cat’s hair and skin, optimal nutrition can help support a shiny coat and healthy skin.
Compared with humans, your favorite feline needs a high-fat, high-protein diet with certain animal nutrients.
Cats usually eat many small meals throughout the day, so they easily adopt a free-choice feeding schedule to maintain their normal body weight. Dry foods, such as IAMS™ Proactive Health™ Healthy Adult - Chicken, are best suited for free-choice feeding because they stay fresh longer.
Cats need nutrients from animal-based protein sources. Providing the vitamins, minerals, protein, and other components found in a complete and balanced pet food can lead to a long and healthy life for your cat. It is important to avoid supplementing your cat's diet, as doing so may lead to a variety of health problems. When selecting a pet food, look for ones that offer the following nutrients:
Animal protein from meat, poultry, fish, or egg sources to maintain strong muscular structure, vital organs, antibodies, and more
Taurine, an amino acid found in meat sources such as chicken and fish, but not in plant proteins, to maintain healthy eyes, prevent heart disease, and promote healthy reproduction, fetal growth, and development
Essential vitamins and minerals such as vitamin A, which can be found pre-formed only in animal tissues, and vitamin E to help support the immune system
A precise balance of fatty acids to help promote excellent skin and coat health
A fiber source, such as beet pulp, that will help maintain your cat's digestive system health.
Pregnant or Lactating Cats
A cat's energy intake should be increased gradually by up to 50% over her maintenance intake through pregnancy. You can use kitten food to provide nutritional support during the last few weeks of gestation.
After birth, the mother cat's energy needs increase by 50% to 75% over normal in the first week to twice normal the second week and to three times during the third week. The third and fourth weeks are the most demanding because kittens are still consuming milk and have not begun to eat dry food. Once kittens begin weaning, the mother cat should be tapered back to normal food portions to avoid unnecessary weight gain.
Avoiding Obesity
Food and energy requirements may vary for your adult cat. In general, indoor cats have less opportunity or need to exercise than outdoor cats. As a result, indoor cats are more prone to obesity, and regular exercise should be encouraged. You may want to control your cat's portions.