Enter a keyword below to search for articles and products.
Even if a cat food is formulated to provide all of the essential nutrients, it is of little value if the cat won’t eat it. Quality cat foods are carefully formulated not only to be highly nutritious, but to be highly palatable as well.
Palatability is a term used to describe how well a cat likes the taste, smell, and texture of a food. A premium pet food manufacturer spends a considerable amount of time conducting controlled feeding studies to determine the right combination of ingredients and processing techniques to produce a nutritious, palatable food.
There are two ways to test and measure the palatability of cat food:
First bite: The first palatability test is called the first bite preference, and measures the cat's first impression of a food's aroma and appearance.
Total volume: Because the novelty of a new diet can cause highs and lows in first bite tests, a second test, the total volume measurement, is conducted. Total volume determines the staying power, or ability of a diet to maintain the animal's interest over time. This is the cat's overall choice of food based on taste, texture, and nutrition for the entire test period.
In order to obtain and interpret accurate results, palatability studies must be performed by experienced animal technicians, with data analyzed by research nutritionists. Feeding studies are conducted by offering an animal two bowls of food at the same time. Each bowl contains a different diet that has been carefully weighed and recorded.
The technician observes which food the animal chooses to eat first, then records that as the first bite preference. After a specific time period, bowls are removed and any remaining food is weighed and recorded. Diets are also switched from left to right each day of the study to ensure that animals are not eating one diet simply out of habit.
The total volume measurement is determined by calculating the difference between the beginning and ending weights of each food. This procedure is repeated using the same two diets with the same group of dogs or cats for five days. At the end of the five-day study, all observations and data are compiled and analyzed to determine the overall palatability of each diet.
Cats are attracted by not only the taste of a food, but also by the sight, aroma, and texture. Cats can be very particular about the shape and size of dry food kibbles and also prefer a food with an acidic taste.
Liquid digest is simply protein that is enzymatically broken down into amino acids, which are the building blocks of protein. The enzymatic process reduces large protein pieces to smaller protein pieces and free amino acids. By adding small amounts of acid, the enzymatic or digestive reaction is stopped, and a stable liquid ingredient is produced. After a dry food formula is cooked, formed into kibbles, and dried, the liquid digest is sprayed evenly on the outside of the dry kibbles. This is called enrobing. Not only does the liquid digest make the food highly palatable, but it also adds to the overall digestibility of the food.
Yes. We use liquid digest made from chicken to enhance the palatability of dry foods and to contribute to the nutritional value of the diet. Some pet foods include flavor enhancers, such as onion powder, which simply mask the aroma and taste of the ingredients and provide no nutritional benefits to the animal.
How can you make sure you’re feeding your cat the right food, at the right time and in the right quantities? If you’re choosing a new cat food, deciding on a feeding schedule or wondering about supplements or treats, check out our feeding guidelines for cats.
Life stage, lifestyle and overall condition all factor in to deciding which pet food is right for your cat. Life stage refers to whether your pet is a kitten, an adult or a senior. Lifestyle refers to how active or inactive your cat normally is. Condition refers to the cat’s overall health and body weight.
A practical guideline is that kittens should be fed three times a day from weaning (3 to 6 weeks) to 4 months of age. After 4 months, they should be fed twice a day. Most cats should continue to be fed twice a day throughout their life, although some pets do well with one feeding.
The amount to feed your cat depends on her age, size and activity level. Feeding guidelines, which list the daily-recommended portion, are included on all IAMS™ packages. Start feeding with this amount and adjust according to your pet’s needs. Remember to divide the portion accordingly if you feed more than once a day.
When changing your cat’s diet, it’s important to introduce the new food slowly. Start by offering your cat’s daily portion in a ratio of 25% new food to 75% old food. During the next three days, gradually increase the amount of new food and decrease the amount of old.
Wet food is an excellent treat that can be fed alone or mixed with dry food. Our dry foods are formulated with high-quality protein sources such as chicken, lamb or fish and contain all the essential nutrients pets need. The crunchy texture of dry food also promotes healthy teeth and gums, and provides overall good oral hygiene.
No — boredom with food is a human trait. Cats are creatures of habit and usually are content with just one food. Cats generally eat to meet their energy or nutritional needs. They have very short digestive systems, and if their diet is abruptly or constantly changed, digestive disturbances can occur. Also, constant changes can make your pet a finicky eater.
Adding water will not change the nutritional value of dry cat food. However, once moisture is added the food should be eaten relatively soon, and any uneaten portion should be discarded to avoid spoilage. Feeding your cat dry food is usually encouraged because of the benefit to your cat’s dental health.
Cats and dogs have different nutritional requirements and should not eat each other’s food. For example, cats require a much higher level of taurine in their diet. An occasional venture into each other’s bowls will not be harmful, but is not recommended on a regular basis.
Our foods are nutritionally complete and balanced. Adding vitamins, minerals or oils can offset the balance the food provides. One of the benefits of feeding a high-quality product is that it has been carefully balanced in proper ratios to provide optimal nutrition, so nothing needs to be added.
