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Even if a cat food is formulated to provide all of the essential nutrients, it is of little value if the cat won’t eat it. Quality cat foods are carefully formulated not only to be highly nutritious, but to be highly palatable as well.
Palatability is a term used to describe how well a cat likes the taste, smell, and texture of a food. A premium pet food manufacturer spends a considerable amount of time conducting controlled feeding studies to determine the right combination of ingredients and processing techniques to produce a nutritious, palatable food.
There are two ways to test and measure the palatability of cat food:
First bite: The first palatability test is called the first bite preference, and measures the cat's first impression of a food's aroma and appearance.
Total volume: Because the novelty of a new diet can cause highs and lows in first bite tests, a second test, the total volume measurement, is conducted. Total volume determines the staying power, or ability of a diet to maintain the animal's interest over time. This is the cat's overall choice of food based on taste, texture, and nutrition for the entire test period.
In order to obtain and interpret accurate results, palatability studies must be performed by experienced animal technicians, with data analyzed by research nutritionists. Feeding studies are conducted by offering an animal two bowls of food at the same time. Each bowl contains a different diet that has been carefully weighed and recorded.
The technician observes which food the animal chooses to eat first, then records that as the first bite preference. After a specific time period, bowls are removed and any remaining food is weighed and recorded. Diets are also switched from left to right each day of the study to ensure that animals are not eating one diet simply out of habit.
The total volume measurement is determined by calculating the difference between the beginning and ending weights of each food. This procedure is repeated using the same two diets with the same group of dogs or cats for five days. At the end of the five-day study, all observations and data are compiled and analyzed to determine the overall palatability of each diet.
Cats are attracted by not only the taste of a food, but also by the sight, aroma, and texture. Cats can be very particular about the shape and size of dry food kibbles and also prefer a food with an acidic taste.
Liquid digest is simply protein that is enzymatically broken down into amino acids, which are the building blocks of protein. The enzymatic process reduces large protein pieces to smaller protein pieces and free amino acids. By adding small amounts of acid, the enzymatic or digestive reaction is stopped, and a stable liquid ingredient is produced. After a dry food formula is cooked, formed into kibbles, and dried, the liquid digest is sprayed evenly on the outside of the dry kibbles. This is called enrobing. Not only does the liquid digest make the food highly palatable, but it also adds to the overall digestibility of the food.
Yes. We use liquid digest made from chicken to enhance the palatability of dry foods and to contribute to the nutritional value of the diet. Some pet foods include flavor enhancers, such as onion powder, which simply mask the aroma and taste of the ingredients and provide no nutritional benefits to the animal.
Providing your kitten with the proper nutrition goes way beyond just putting fresh food in a clean bowl. Your kitten’s nutritional needs will change as their body develops through adolescence and into adulthood. Proper nutrition during these critical growth periods will help your kitten mature into a strong, healthy adult cat.
The nutritional needs of kittens and cats are vastly different, and it’s critical to give your pet premium age-appropriate nutrition. Here’s everything you need to know about kitten food vs. cat food and how to feed your growing kitten.
After kittens are weaned, they enter a stage of rapid growth, which lasts until they’re 6 months old. They need a high-quality, balanced diet with every bite packed with the nutrients and energy needed to sustain such rapid development. The best choice is a premium kitten food with animal-based proteins. It should be highly digestible, nutrient-dense and designed to meet kittens’ unique nutritional needs, such as IAMS™ PROACTIVE HEALTH™ Mother And Kitten.
Kittens require twice as much energy as adult cats on a per-pound basis. But their smaller mouths, teeth and stomachs limit the amount of food they can digest during a single meal. It’s best to divide the total daily food amount recommended on the kitten food packaging into three or four smaller meals.
As kittens approach adult size, their nutritional requirements begin to change again. Their rate of growth begins to slow, activity levels may decline and they can start eating fewer, larger meals each day. During this stage, kittens begin to look like adults, but they are still growing and need the special nutrition found in kitten food.
During the adolescent growth stage, many cat owners are tempted to change a kitten’s food for variety. But cats do not get bored with a consistent diet of high-quality dry food, and giving a kitten “human food” and table scraps can lead to undesirable behaviors, such as begging or stealing food.
Additionally, feeding homemade diets, food formulated for adult cats or supplementing an already complete and balanced diet with vitamins could cause nutritional disorders.
At about 12 months of age, your kitten will reach their full adult size. Your young adult cat no longer needs calorie-dense kitten food to fuel growth and is ready for a diet of adult cat food.
When your cat is about 12 months old, it’s time to switch to a maintenance formula adult cat food, such as IAMS™ ProActive Health™ Healthy Adult. At this age, cats no longer need the extra calories and nutrients found in kitten food. As with any change in a cat’s diet, remember to gradually transition from kitten food to adult food over a period of several days.
To avoid intestinal upsets, make the change from a kitten formula to an adult diet over a period of four days with the following method:
Because cats generally eat only what they need, free-choice feeding is fine for most cats. (With free-choice feeding, you can provide food to your cat around the clock and let them eat when and how much they need.) Indoor cats that don’t get much exercise, however, may overeat if fed free-choice. For them, portion-controlled feeding twice a day is a better routine.
To determine how much food to give your cat, check the recommendations of the pet food manufacturer on the label. Use the guidelines, monitor your cat’s weight and body condition during the transition, and adjust feeding portions if necessary. If your cat is gaining or losing weight and shouldn’t be, slightly adjust their daily intake and weigh them again the following week.
Make sure to choose an adult cat food that provides the same high-quality nutrition as a premium kitten food. Downgrading to a basic nutrition brand at this stage of your cat’s life may upset their digestive system and won’t provide them with the same type of nutrition they were raised on. Premium foods like IAMS™ are formulated to meet all of your cat’s needs and provide additional benefits. They’re specifically designed to provide your cat with a formula that features:
All of these premium features add up to a happy, healthy cat. With premium dry cat food, you can expect to see these important indicators of good health:
Founded on decades of research, premium formulas from IAMS™ help maintain your cat’s health and help provide her with the nutrition she needs for a long life.
