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Okay, we admit it: We’re kind of obsessed with cat food. And while we’ve done tons of research to create the world’s best single-serving menu items, all it really took was observing the obvious. Here are five basic facts about cat food you didn’t know you already knew.
We presented a neighbor’s 12-year-old tabby with both a Perfect Portions™ fresh salmon meal and yesterday’s salmon leftovers from a can. Guess what happened? She sniffed us out and chose fresh. Is it because her sense of smell is more powerful than a human’s? Or was it completely obvious that the leftovers had mixed with the scent of the blue cheese and pea soup sitting next to the can in the fridge?
How would you like to have tuna salad for lunch? And then for dinner? And then for breakfast? Don’t assume your cat doesn’t mind just because her taste buds are different — feeling superior is a cat’s job. Your job is to give them variety, which is hard when you have leftovers coming out of your ears. Try a multipack of Perfect Portions™ for the ultimate in no-leftovers variety.
Why your cat judges you
A focus group of four people at a recent dinner party revealed that opened cat food smells less than good. It’s especially embarrassing if you're the host and the smell keeps wafting over your mashed potatoes.
What cat food smells like when it's left over in your fridge
Canned food has been around for more than 100 years, so it seemed high time for a design update. When we reimagined canned cat food, we decided to get rid of the can altogether in favor of Perfect Portions™, with no-mess, no hassle containers. The results have been, uh, uncanny. Everyone agrees we should can the can. For good.
With food this good, lunchtime for cats can be just as tempting as Thanksgiving dinner for humans. Cats can have problems maintaining a healthy diet — and sticking to healthy portions — just like we do. It’s why we’ve taken the guesswork out of meals with Perfect Portions™. Each pack contains just enough (and not too much) every time. So don’t be fooled by cat food cans with 1½ servings. Unless you plan on training your cat to use the treadmill.
Cats after mealtime on regular canned food
Compared with humans, your favorite feline needs a high-fat, high-protein diet with certain animal nutrients.
Cats usually eat many small meals throughout the day, so they easily adopt a free-choice feeding schedule to maintain their normal body weight. Dry foods, such as IAMS™ Proactive Health™ Healthy Adult - Chicken, are best suited for free-choice feeding because they stay fresh longer.
Cats need nutrients from animal-based protein sources. Providing the vitamins, minerals, protein, and other components found in a complete and balanced pet food can lead to a long and healthy life for your cat. It is important to avoid supplementing your cat's diet, as doing so may lead to a variety of health problems. When selecting a pet food, look for ones that offer the following nutrients:
Animal protein from meat, poultry, fish, or egg sources to maintain strong muscular structure, vital organs, antibodies, and more
Taurine, an amino acid found in meat sources such as chicken and fish, but not in plant proteins, to maintain healthy eyes, prevent heart disease, and promote healthy reproduction, fetal growth, and development
Essential vitamins and minerals such as vitamin A, which can be found pre-formed only in animal tissues, and vitamin E to help support the immune system
A precise balance of fatty acids to help promote excellent skin and coat health
A fiber source, such as beet pulp, that will help maintain your cat's digestive system health.
Pregnant or Lactating Cats
A cat's energy intake should be increased gradually by up to 50% over her maintenance intake through pregnancy. You can use kitten food to provide nutritional support during the last few weeks of gestation.
After birth, the mother cat's energy needs increase by 50% to 75% over normal in the first week to twice normal the second week and to three times during the third week. The third and fourth weeks are the most demanding because kittens are still consuming milk and have not begun to eat dry food. Once kittens begin weaning, the mother cat should be tapered back to normal food portions to avoid unnecessary weight gain.
Avoiding Obesity
Food and energy requirements may vary for your adult cat. In general, indoor cats have less opportunity or need to exercise than outdoor cats. As a result, indoor cats are more prone to obesity, and regular exercise should be encouraged. You may want to control your cat's portions.
